Cheap Theatre Tips: Day Seats in London’s West End
Day Seats are a great way to save money on the theatre if you have the time to queue up.
What are Day Seats?
Most theatres showing big demand musicals keep reserved a number of seats, often the front row of the stalls*, for box-office purchase on the day of performance.
*these seats can be a great view, or restricted, depending on the venue. It is best to check with the theatre box office.
How Can I Get Them?
Tickets normally go on sale at box office opening, 10am, on a first come first served basis. They are most often priced at £25, though it does vary. They are usually two tickets per person, sometimes just one.
How Early Should I Go?
The demand for these tickets varies greatly depending on the popularity of the show, the time of year and the discount available. So sometimes it is recommended to go hours ahead, and to queue, to guarantee purchase, sometimes you can stroll up at 10am – or later.
Theatres can be choosy about preferring cash or card, so we recommend you take both.
We’ve compiled a table of advice on day tickets and other on the day deals, to help you increase your chances of getting day seats.
The Lion King – The Lion King do not advertise day seats, but if they are not selling out, they might be available on an ad hoc basis. While the Lyceum Theatre is hesitant to let you know in advance if day seats are being sold, they will let you know if the performance is a sell out at this time, and you can base your decision on whether to queue up, on that information. They also often sell standing room tickets, if there are no seated tickets left.
Please note that these details are the result of careful research, but they are not definitive. Day seats policy and pricing are highly subject to demand, time of year, casting changes etc. We cannot be held liable for changed rules, or unusually high demand on day tickets Also, theatres can be cagey about giving out details on demand, or advice on times to queue, even to retailers.
Our queue recommendations err on the side of caution, on the basis that you’d rather queue too long than not get a ticket at all! However, there might be changes made to the show which suddenly increases on-the-day demand. We cannot be held accountable for this. We are sorry if our recommendations are not accurate for the day that you go to queue.
If you are unsuccessful in securing day tickets for a certain musical, or go to find our information was wrong, then let us know. This will be helpful in making our advice more specific and accurate.
What London shows have you bought day seat tickets for? How was your experience?